Idobro RISE Access Markets Create Impact

Karon Shaiva has over 17 years in Sales, Marketing, Quality, Training and development, Business consulting and management in the IT, Education, Finance and Development sectors. She is a certified management professional (CMC), Faculty Mentor by NEN – London Business School and Visiting Faculty at NMIMS, Mumbai. Her qualifications include a Masters in Marketing Management (JBMIS), a Bachelor of Engineering in Computer Science (TSEC), Diploma in Training and development (ISTD) and Business Finance (ICFAI). She has received training as a Green Belt in Six Sigma methodologies (KPMG) and is a certified Internal Auditor for ISO 9001:2000 (ICS). She has been invited to the boards and advisory committees of social enterprises and has mentored a number of startups and student entrepreneurs. As Chief Impact Officer & MD of Idobro, she has committed to take Action that enables economic empowerment and social integration through the Idobro CIRCLE of Impact for Women, social and green enterprises and the Idobro RISE program for the corporate workplace.
There is a great and urgent need to bring those sidelined by society into the mainstream. Billions of dollars and substantial effort have been spent on product development and capacity building to empower those at the BoP. Yet integration remains in sectoral silos. This in turn has adversely affected livelihood efforts and has even led to programs being discontinued leaving beneficiaries even more disheartened than when they started. We need a market driven scalable model for linkages based on deep consumer insights.

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